Over $9.4 million worth of pork imports arrive by boat in Australia every week, which is nearly half a billion dollars heading offshore each year.
Surprisingly, commonly used terms such as 'Made in Australia' can be applied to products that contain imported meat.
Unfortunately, many Australians don't realise that "more than 70% of Australia's processed pork products (ham, bacon and smallgoods) have been produced from cheap, subsidised imported pork," Andrew Spencer - CEO, Australian Pork Ltd. "This campaign is aimed at allowing consumers to support Australian producers, who produce high quality, safe and nutritious pork products."
To easily identify ham, bacon and other quality smallgoods containing 100% Australian pork, look for the pink Australian PorkMark or look for 'Product of Australia' on the label.
Australian Pork is grown in Australia by Australian farmers to high standards auditable by the Australian Pork Industry Quality Assurance program.
Over 340 butchers and smallgoods manufacturers Australia wide are licensed to display the Australian PorkMark on their products. These products are amongst the finest ham, bacon and smallgoods available in Australia.
So when you buy your ham, bacon and smallgoods, support Aussie farmers and look for the pink Australian PorkMark in butchers and supermarkets. If you can't find it, ask the manager.